AdLab
Driving Traffic & Sales
Cost Effectively.
For over 12 years, AdLab has helped emerging brands of natural consumer products grow. We facilitate that growth by acting as a multi-faceted solution provider. AdLab leverages its own in-house capabilities, along with its relationships, to provide the following services to growing companies.
CORE COMPETENCIES
· Qualitative Market Research
We conduct our own focus groups to test your price points, promotions, packaging, claims and value propositions
· Advertising Creative & Production
AdLab is one of the only agencies with its own in-house recording facilities, offering cost control and quick turnaround for audio and video, including commercials, sales presentations, training & website enhancement.
· Media Planning & Placement
AdLab plans & places radio, TV & national magazine media all over the U.S., Canada & Puerto Rico at extremely competitive rates, often saving clients as much as 30-80%
· Public Relations
AdLab has successfully placed new product announcements, feature stories and guest articles/interviews for its clients in trade, popular & business press
ANCILLARY SERVICES
· Distribution
AdLab assists smaller companies with retail distribution, through its relationships with brokers & distributors
· Funding
AdLab assists smaller companies seeking to raise capital, through its relationships with investor groups
· Product Portfolio
AdLab has relationships with numerous small product developers that may become suitable targets for acquisition
Startup Smarts Book Excerpted in Legal Zoom Newsletter
AdLab Principal Barry Cohen's Second Book Featured
Startup Smarts Now in Financial Advisor Magazine's On-Line BookStore
AdLab Principal Consummates Deal with Publisher
AdLab's Barry Cohen Co-Authors Startup Smarts
Most complete guide for new business startups
AdLab's Cohen Invited to Join
Prestigious Round Table Group